Are AI search results talking about your business?

Get Recommended by AI (GEO)

GEO stands for “Generative Engine Optimisation”. Simply put, this new form of optimisation is all about helping AI-driven search and answer engines, such as ChatGPT, Google’s AI Overviews and Gemini, to reference and recommend your business. ChatGPT in particular is currently the biggest driver of AI referral traffic, accounting for over 80% of AI traffic to websites in recent industry research.

Get AI to Recommend Your Business with GEO.

GEO stands for “Generative Engine Optimisation”. Simply put, this new form of optimisation is all about helping AI-driven search and answer engines, such as ChatGPT, Google’s AI Overviews and Gemini, to reference and recommend your business. ChatGPT in particular is currently the biggest driver of AI referral traffic, accounting for over 80% of AI traffic to websites in recent industry research.

Search is Changing

More and more information is being consumed directly through AI-generated search results. This information is generated by platforms like ChatGPT and Gemini, which scan and synthesise information from across the internet.

Industry forecasts suggest traffic from AI search could surpass traditional organic search traffic by 2028.

So, it’s more important now than ever to ensure that you’ve optimised your website to be easily read, understood and trusted by AI agents, so they can confidently recommend you and send high-value traffic your way.

A woman looking at a laptop screen which has SEO wrote on it
A woman looking at a laptop screen which has SEO wrote on it

How GEO puts your business in AI Search Results.

The process of Generative Engine Optimisation (GEO) revolves around 3 key pillars:

  1. Your website needs to be easy for AI to read and understand.
  2. AI platforms need to be able to trust your business so they can recommend it confidently.
  3. Your content needs to stay fresh, be updated regularly, and clearly showcase your expertise.

Of course, there are a lot of levers to pull and dials to twist to get your website to that point – and that’s where GEO comes in.

We’ll work on optimising your site, improving your content, and adding features that AI platforms love, such as structured content and advanced schema. We’ll also help you clearly demonstrate why AI agents should trust your business, so it has a stronger chance of being cited and recommended in AI search experiences like Google’s AI Overview and ChatGPT responses.

It all starts with a completely free GEO audit, which shows how AI platforms view your site and where the key gaps and opportunities are.

Simple, Transparent Pricing for GEO Services.

Websites. Marketing. AI & Automation

What are the benefits of GEO?

Every organisation is different. We take time to understand your goals, shape a clear strategy and bring together the expertise needed to move them forward.

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Increased visibility

GEO helps your business appear more prominently in AI-generated answers, search experiences, and discovery tools, making it easier for the right audience to find you.

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Research and Strategy Planning

We refine your content, add structured data, and trust signals so AI platforms can better understand what you do, who you serve, and why your business deserves to be recommended.

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Track Your Progress

We monitor how your website is positioned for AI-driven search, track visibility trends, and identify opportunities to strengthen your presence over time.

Measurable Improvements

Increased AI Search Visibility

A2Z Cloud Results

“We recognised early on that AI was becoming an increasingly important part of the customer journey, and we wanted a partner who shared our forward-thinking approach. WADEDIGITAL were already pioneering AI search visibility, so they felt like a natural fit to help us get ahead of the curve.

A2Z Cloud is now appearing in high-intent AI conversations, including recommendations for a UK-based Zoho Premium Partner, and we’re seeing enquiries come through as a result.

What’s particularly encouraging is the quality of those enquiries. Prospects are arriving effectively pre-qualified, and those leads are converting really well. WADEDIGITAL’s SEO and GEO work is helping us reach people who are a strong fit for our services, at the point when they’re looking for a partner.”
– Sonia Batey, CEO A2Z Cloud

Ready to get Recommended by AI?

Call us today and unlock the benefits of GEO.