Email Marketing Services
Discover the potential of personalised, targeted communications.
In a world buzzing with digital noise, there’s one channel that continues to stand out as a game-changer for businesses – email marketing. At WADEDIGITAL we can transform ordinary emails into extraordinary opportunities for your brand to thrive.
Do I need to hire an email marketing agency?
If you want to discover the full potential of personalised, targeted communication and lack expertise or time to navigate the intricacies of email marketing, hiring an email marketing agency can be a strategic investment. Specialised knowledge, experience, and tools can help optimise your campaigns, ensuring maximum engagement and ROI while allowing you to focus on other aspects of your business.
An email marketing agency can help you:
Create Direct And Personalised Communication
Automate Email Communication To Increase Efficiency
Save Marketing Costs
Create Specific Audiences For Targeted Campaigns
How WADEDIGITAL Email Marketing Services Work
Our email marketing services are founded on professional copywriting, creative design and email creation tailored to your business. We ensure that each email campaign fits with your marketing strategy, ensuring that we’re targeting the right audiences. We regularly review the analytics and can adjust the strategy and content as necessary to improve reach and engagement.
Our step-by-step email marketing management process is:
Strategic Planning
Our process kicks off with a thorough strategic planning phase. We collaborate with you to understand your business objectives, target audience, and key messages. This foundation ensures that every email campaign aligns seamlessly with your overall marketing goals.
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Creative Content Writing
Once the strategy is in place, our team of creative minds goes to work crafting compelling content. From attention-grabbing subject lines to engaging visuals and persuasive copy, we ensure that each email is a captivating representation of your brand.
Segmentation and Targeting
Precision is key. We leverage advanced segmentation techniques to categorise your audience based on demographics, behaviours, and preferences. This allows us to tailor messages for specific segments, ensuring that each email resonates with the right recipients.
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Automation
Efficiency meets effectiveness with our seamless automation integration on one of our recommended platforms, or a platform of your choice. We set up automated workflows to handle tasks such as welcome emails, lead nurturing, and re-engagement campaigns. This not only saves time but also ensures a consistent and timely presence in your audience’s inbox.
Pressing ‘Send’
With everything in place, it’s time to hit send. Our platform ensures reliable and timely delivery, optimising for factors like time zones and user behaviour to maximise open and click-through rates.
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Email Campaign Monitoring and Analytics
The journey doesn’t end with deployment. We continuously monitor the performance of your campaigns in real-time. Robust analytics provide valuable insights into open rates, click-through rates, conversions, and more, allowing us to refine strategies for ongoing improvement.
Always Learning
Learning is a continuous process. Based on the insights gathered, we fine-tune our approach for each subsequent campaign. Whether it’s adjusting the timing of sends, refining content, or tweaking segmentation, our goal is to optimise performance and drive sustained success.
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Testimonial from De Montfort College
“We’re absolutely delighted with Wade Digital’s email marketing services. Their team expertly set up and handled our campaigns with creativity and precision, making sure our messages were delivered as promised.
They’ve significantly enhanced our engagement rates, and I cannot recommend Wade Digital enough. I highly recommend and am glad I found them!
G Saunders, De Montfort College
DISCOVER ALL OUR MARKETING SERVICES
Digital marketing
Everything you need for social media, paid advertising, email marketing and more.
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Social Media Marketing services
Raising awareness of your products and services via social media posts.
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Blog writing
Creating posts that align with brand voice, resonate with the audience, and boost online visibility.
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Search engine optimisation
Delivering a content strategy including keyword research to raise your Search engine rankings
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Copywriting services
Finding all the right words to show why your
business is the best.
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Facebook and LinkedIn Ads
Creating adverts that will drive traffic, increase visibility and make sure the right people find your business online.
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Google ads
Putting you top of Google, exactly when you need it, with a controllable budget.
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The power of email…
Call us today and we’ll be happy to discuss how effective email marketing could be for your business.